IBM introduces storage products for enterprises

June 7, 2012

By V. Ganesh

 

IBM is introducing two new storage products that could enable Indian enterprises to benefit from the $20.3-billion global computing opportunity.

The IT colossus will soon launch the IBM Storwize V 7000 and SAN Volume Controller (SVC) products, and the company is planning to add real time data compression technologies to both, thus allowing businesses to stash five times more data into their storage devices.

Smarter computing

IBM believes that this part of their ‘Smarter Computing’ approach to designing and managing storage infrastructures will give it  the upper hand when competing with rivals such as EMC and HP.

Subroto Das, Vice-President – Storage, Systems & Technology Group, IBM India/South Asia, said: “These offerings are intended to help enterprise customers use computing to achieve faster results with applications that require substantial computing resources to process growing data.”

The new offerings will accommodate both small and large Indian enterprises. According to IBM officials, existing enterprises will have an option of buying them separately and adding it to their existing systems.

“Unlike traditional storage systems that compress only data that is infrequently accessed, real-time compression on the Storwize V7000 and SVC systems compresses active data by 80 %, increasing storage capacity,” added Mr Das.

Market size

IDC’s market size as per unit shipments for overall external storage inIndiafor 2011 was $255 million and IBM tops the overall external storage for 2011 with a 28.3 % market share.

However, globally EMC has maintained its lead in the external disk storage systems market with 29.4 % revenue share in the fourth quarter of 2011, followed by IBM in second with 15.2 % market share. Total disk storage systems capacity shipped reached 6,279 petabytes, growing 22.4 per cent over 2010, according to IDC.